Beautiful, heirloom-quality GOTS-certified organic clothing that’s gentle on your baby and the environment since 2004.

Fall Favorites
Shop fall favorites and get ready for 3 NEW collections, dropping weekly in September!
Shop Now
New Collections

Organic Cotton Basics
Shop
Why Organic?
Safety is at the core of our design philosophy. Using only GOTS-certified organic cotton, dyes, and trims, we pride ourselves on ethically producing the purest garments, so you can rest assured that your baby is wrapped in nothing but pure L'ove.
Shop the Look
Shop By Color

Rewards
L'oveBugs Club
Earn points every time you shop, and redeem those points for store credit!